Fashion

Desigual embraces artificial intelligence to expand its creative universe and optimise its operations

The emergence of generative artificial intelligence (AI) in the fashion industry has been as rapid as it has been provocative. First came astonishment, then experimentation, and finally, a more critical stage in which many brands are asking themselves: what role do we want to play in a creative ecosystem increasingly mediated by this technology?...

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BusinessMember

Trump announces 30 percent tariffs on EU imports

US president Donald Trump intends to impose a 30 percent tariff on imports from the EU from August 1, 2025. The Republican announced this on his platform Truth Social. In a published letter to European Commission president Ursula von der Leyen, Trump threatened further tariff increases in the event of countermeasures. Mexico also received a...

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Fashion |Interview

Sustainable sneakers: Materials, production, and the future of footwear

The footwear sector, including sneakers, is incorporating sustainability initiatives, as these products are now a constant in fashion collections and are increasingly worn for various occasions. Sneakers are the focus of research and experimental projects by material producers for sustainable, recyclable, or partially recyclable components....

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Fairs

Labels to Watch: 5 Brands debuting on the Scoop fair floor this season

Scoop is just hours away from opening its doors for the SS26 season. The contemporary fashion event, which considers itself more of a showroom than a trade show, is making big steps for this edition, namely in the form of a new, larger venue: Olympia National Kensington. Following the theme, ‘The Magical Summer of Love’, the fair, spanning July...

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