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Myntra ventures into handloom space with brand 'Navibhu'

Fashion and lifestyle etailer Myntra has launched s handloom brand 'Navibhu' aimed at the niche but expanding customer interest in Indian handloom, promoted by Ministry of Textiles to support weavers. The brand was launched at Myntra's 6th Annual Brand Summit - Tech Threads 2017 by textiles minister Smriti Irani. Myntra will provide a platform...

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