House of Masaba news and archive

Masaba Gupta teams up with stylist Rhea Kapoor for trousseau collection

Designer Masaba Gupta has collaborated with stylist Rhea Kapoor for a 15-piece exclusive trousseau collection titled “The Chronicles of Femininity” which was launched in-store on November 30. The Chronicles of Femininity mixes Gupta’s modern take on traditional wear with Kapoor’s feminine aesthetic to create a collection of wedding-themed pieces...

Retail

House of Masaba unveils festive range

House of Masaba showcased its festive collection in New Delhi. The collection inspired by trump cards and features a range of festive fusion sets. The designer behind the label Masaba Gupta held a pop-up shopping event in Singapore on September 21. Meanwhile she has also collaborated with Puma for an exclusive sneaker launch and with Nykaa for a...

Retail

House of Masaba teams up with GOT for merchandise sale in India

House of Masaba has collaborated with Game of Thrones to retail merchandise for the show in India during the premiere of its final season. The brand was asked to create merchandise for the show two years ago by Black White Orange, the start-up that holds the licence to create merchandise for HBO in India. House of Masaba has the official license...

Retail

House of Masaba fast forwards retail expansion

House of Masaba is on a fast forward retail expansion spree in 2019. The brand opened its first “print stop” flagship store in Kolkata’s Woodburn Park. The store houses the House of Masaba’s recent Ekaya collaborative saree collection and latest resort wear line. The announcement followed opening of House of Masaba’s swimwear and resort store...

Retail

Decade old House of Masaba , continues to grow with its unique designs

House of Masaba has had a busy year, which included a pop-up stores in the US, a resort wear showcase in Dubai, and its first ever jewelry launch in collaboration with Amrapali. The brand has nine flagship stores, two in Mumbai, two in New Delhi, and one each in Gurugram, Hyderabad, Pune, Chennai and Bangalore. Apart from the flagship in...

Retail

Masaba Gupta continues retail expansion, adds watches, bridal line

Masaba Gupta has teamed up with watch-maker Titan to launch ‘Titan Raga x Masaba’ collection inspired by the rustic artistry of traditional Indian architecture and made for a woman who believe beauty is not an ideal, but a belief that starts with being comfortable in her own skin. Gupta herself stars in the campaign for the collection. The first...

Retail

House of Masaba forays into menswear, launches maiden collection

House of Masaba has launched its first menswear collection after hinting for months. Masaba Gupta had been teasing customers for months on social media by posting several photos of Bollywood celebrities wearing menswear by her label House of Masaba. Her first menswear offerings were modeled by Roshan Abbas and Pablo Naranjo Agular. In the line’s...

Retail

House of Masaba opens first flagship store in Chennai

House of Masaba will open its seventh flagship store in India. The brand will open its first flagship store in Chennai this December as Masaba Gupta’s brand takes its festive collection on tour in India’s metros. Gupta showcased her latest collection in Kolkata on November 24 as a part of the ‘Shaadi by Marriott’ fashion event in the city. The...

Retail

House of Masaba to host pop up event in London this October

House of Masaba by Masaba Gupta will host a pop-up event on October 6 and 7 at the JW Marriott Hotel in Mayfair, London. The brand, after hosting pop-up shows in the US, Thaiand, Singapore, Hong Kong, and Canada this year, will display its unique fusion-wear in London. This will include the latest collections for the upcoming winter/festive...

Retail

House of Masaba to host pop-up shop in Singapore

House of Masaba by designer Masaba Gupta will host a pop-up shop at Yantra in Singapore on September 22. Yantra is a restaurant that specialises in Indian cuisine located at Tanglin Mall in Singapore. The store will launch her latest collection in the island country and offer shoppers a chance to meet the designer herself. The pop-up shipping...

Retail

House of Masaba opens flagship in Delhi

Designer store House of Masaba has expanded its presence in the national capital by opening its third exclusive store at Defence Colony, New Delhi. Previously, the brand was available at a number of multi-brand boutiques including Ogaan and Kayra with a limited collection but now the brand retails its full collection from its new flagship store....