LFW to celebrate Assam’s heritage

Lakme Fashion Week has been promoting Indian handlooms and textiles under a focused program for the past nine seasons. This is in line with the key objectives outlined by the ministry of textiles to link handlooms with fashion design and create premium quality merchandise for the modern market.

There will be a line of textile, handloom and sustainable fashion designers and labels from the north east showcased at the upcoming LFW winter/festive 2016. The aim is to celebrate northeast India's rich heritage of crafts and textiles and link northeast textiles to the mainstream designer retail market. This sustainable fashion endeavor includes empowerment of tribal women weavers.

Designers like Sanjay Garg from Delhi, Anavila from Mumbai, Vrisa from Jaipur, Pella from Bengaluru and Padmaja from Mumbai have reinforced their commitment to working with weavers and crafts of the country.

The aim is to deepen buyer and designer engagement and bring a slice of the Lakme Fashion Week excitement to consumers, while enhancing the business of fashion. Assam’s handloom industry is basically silk oriented. Four varieties of silk worms and their host-plants, mulberry, Eri, Muga and Oak Tassar, are popular and important for economic and commercial purposes. Nearly 90 per cent of the silk produced is from the mulberry.