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Lifestyle introduces latest range of winter apparels

By Sujata Sachdeva

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Lifestyle has introduced its trendy chic winter collection comprising of sweaters, jumpers, jackets, warm leggings and more. The range consists of an embellished Peter Pan collared sweater in warm neutral shades, interesting tribal printed sweaters and cardigans crafted in soft fabrics with a wool blend, fashionable jackets in bright shades of red, lime green and yellow and so on for women.

For men, Lifestyle has an exciting range of winter wear like colour-block sweaters in ombre shades paired with khaki chinos, among many other sporty looks. Eyeing prospering online Indian market, Lifestyle International, which operates Lifestyle, Max and Home Centre retail chains recently announced its e-commerce plans for next year. Lifestyle aims to establish a dedicated online store for its departmental store, value-fashion format Max, and home decor and furniture format Home Centre.

The company has been witnessing sales growth at 25 percent a year, with same-store sales growth of 20 percent in some stores. Lifestyle is aiming to touch Rs 4,700 crores revenue this fiscal to become a billion dollars (about Rs 6,200 crores) entity in 2015-16.

Lifestyle