Anaka Narayan was an economic analyst before pursuing her passion for designing clothes. After spending a few years as an analyst in the US, she decided to move back to her home-town Chennai, where she launched her label – Brass Tracks in 2007. Eight years on, she now plans to expand her presence with […]

Designer Gaurang Shah has opened the doors to his first flagship store: 'Gaurang' at Defence Colony in New Delhi. He already has six stores under his brand across India. He also aims to soon launch his label online. Shah is known for his revival of Indian textiles and modern twists to Jamdani weaves. […]

Last year was very hectic for online players, who found it difficult to manage delivery of orders placed by consumers for the festive season. However, this year, they are already readying themselves to handle the rush, much in advance. Lead players are expecting the festive orders this year to be twice […]

World Wide Open (WWO) has bagged the digital media duties for innerwear brand Jockey through a multi-agency pitch. The agency will provide brand consulting solutions related to media planning, media buying and content creation. Creative mandate for the brand has been assigned to Pink Lemonade. Jockey […]

BSE listed company Suditi Industries has bagged the official apparel licensing right of legendary football clubs Real Madrid, FC Barcelona and Manchester City. Suditi will manufacture and retail fashion apparels inspired by these brands in India. The deal was cracked with Viacom18 for FC Barcelona and […]

While popular ecommerce players are struggling to race ahead, fashion retailer Fashionara Enterprises has changed its business model to turn into a flash sales-based format. The aim is to be different from its rivals such as Flipkart-Myntra, Jabong.com and Amazon India. Launched in 2012, Fashionara, […]

Online children-focused e-commerce player Firstcry.com has roped in acclaimed actor Amitabh Bachchan to as its brand ambassador. The company is also eyeing raising more funds again next year through a fifth funding round. So far it has raised 36 million dollars (over Rs 228 crores) in Series D funding […]

German sports-lifestyle brand Adidas, which has been aggressively pursuing the India market, has now approached the Department of Industrial Policy and Promotion (DIPP) for approval to open fully owned stores under the foreign direct investment (FDI) in single-brand retail policy. The plan is to open […]

After commerce and industries minister Nirmala Sitharam met the state representatives to discuss issues pertaining to foreign investment in ecommerce, states are mandated to submit their views on the matter within 15 days. She had earlier met stakeholders of the commerce sector to seek their opinion […]

Cotton USA has entered into a retail partnership with Shoppers Stop. This involves a month long in-store promotion and is aimed at increasing consumer awareness about US cotton-rich apparel and gradually moving towards creating an exclusive line of labeled merchandise. The promotion will take place […]

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