H&M to open debut store in New Delhi this autumn

The national capital is ready to welcome another global fashion retailer this Autumn, as Swedish brand H&M ready to open its debut store in the country. Spread over 25,000 sq. ft. the first H&M store will be launched at the Select Citywalk mall in Delhi. Offering fashion for women, men, teenagers and children, the store will present a wide selection of latest trends, timeless classics and inspirations for customers to create their personal style.

The company wants to open 50 stores in India and would also sell its products through e-commerce when foreign brands would be allowed to launch their e-shopping websites in the country.

Endorsed by the likes of super-model Gisele Bundchen and footballer David Beckham in international ad campaigns, H&M plans to invest 100 million euros (over Rs 780 crores) in the first phase through its wholly-owned subsidiary. H&M is currently present in 53 markets worldwide. Founded in Sweden in 1947, the company’s brands in addition to H&M, include & Other Stories, Cheap Monday, COS, Monki and Weekday as well as H&M Home.