Inditex introduces tech applications

New applications by Zara and Zara Home have been created for mobiles, which are available

for the iPhone, Android, Windows Mob, Nokia and Blackberry. The applications allow users to have access to a photographic gallery of the commercial offer available at the stores.

Launched under the claim ‘All fashion in your pocket’, the applications will receive immediate updates with the images of the new models, which arrive at Zara and Zara Home stores twice a week. Also, both the season’s catalogue and the look book will be available, making it possible to get to know the collections and the selection of articles which may be of interest to each customer.

The applications are designed to be user friendly and clear in the presentation and contents. This way consumers are able to always be in the know of the latest trends by Zara and Zara Home stores. Inditex is one of the worlds largest fashion distributors, with eight sales formats including Zara, Pull and Bear, Massimo Dutti, Bershka, Stradivarius, Oysho, Zara Home.