Lions Not Sheep Apparel news and archive

FTC fines Lions Not Sheep over false ‘Made in USA’ claims

The Federal Trade Commission (FTC) has announced it has finalised its case against Lions Not Sheep Products with a fine issued to both the company and its owner Sean Whalen for false claims that its apparel is ‘Made in the USA’. During its investigation, the FTC said that it had found the brand’s products to actually have been imported from...

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Lions Not Sheep Apparel names new president and COO

US fashion brand Lions Not Sheep Apparel has appointed TapouT co-founder Dan Caldwell as its new president and chief operating officer, effective January 3, 2022. Caldwell has 24 years of experience in the apparel industry having founded combat sports brand TapouT in 1997. During his time at the company, he helped it grow to 350 million dollars...