Stobbs news and archive

Clutch, dress, contract: A beginner’s guide to contracts

Contracts. What are they? Why are they important? Why should you care? Historically, contracts have got a bad reputation for being time-consuming, hard to understand and costly. Those criticisms are still applicable, but they don’t have to be. Contracts are one of the ways that you can protect your business, your products and safeguard against...

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What to know when using your name for your brand

When creating a new business or brand, one of the many issues to be considered is what to call it. For a designer, the most obvious naming choice is to use their own name, or a variant of their own name. It is common practice within the fashion and cosmetics industries for a designer or founder to name the brand after themself, and there can be...

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Now fashion week is over, what is next for your designs?

We’ve watched the new collections strut down the runway, but now that fashion week is over, what should designers be thinking about in terms of IP protection? Written by Emma Day (IA trainee) and Harriet Berridge (IA director and fashion lead), Stobbs If you need a recap on designs, Stobbs touched on registered and unregistered designs in a...