UV&W news and archive

UV&W bets big on eco-friendly apparels, sees 40 per cent growth

With so much emphasis on being environment friendly, it is hardly any wonder that even apparel brands are doing their bit to save the earth. UV&W has carved a niche for itself for its organic clothes. Much in demand, organic clothes are driving growth at UV&W. For the forthcoming season, the brand hopes for a 40 per cent growth. Last financial...

RetailFeatured

Focusing on organic products, UV&W targets 72 percent growth

Raking in 44 percent growth in thermal wear business last year, UV&W targets close to 72 percent growth this year. “Last three seasons have been good. We are seeing good business,” says Vartul Duggal, GM (Marketing), UV&W, adding, “The market is not very favourable yet, but we are optimistic about thermal wear category.” Organic thermal wear...

Fashion

UV&W to tap newer states for retailing brand

UV&W has recently unveiled a collection of thermals in off white and mélange for the winter season. “We have thick GSM. These are quilted and machine washable. The double chest is 15 percent more,” explains Rajat Misra, Vice President -Marketing, UV&W Products. Ludhiana-based UV&W Products is engaged in the marketing of certified organic cotton...

Fashion

Knitwear Industry: A promising opportunity in India

Despite being strong in wovens, the knitwear industry in India is on a double digit growth trajectory. The industry is gearing up for bigger play in the Indian apparel industry. The Indian knitwear industry has witnessed strong growth in past one year. Globally, trade in knitwear fared better compared to wovens and there is an increased demand...

Fashion

UV&W: To launch premium men’s organic innerwear

Known for its organic clothing for men, UV&W from Ludhiana-based Venus Group of Clothing is planning to venture into premium men’s innerwear segment with an organic innerwear range. As Rajat Misra, Vice President-Marketing and Designing, UV&W explains, “Soon we are planning to launch an innerwear line for men in the premium segment. It will be...

Fashion

Summer of ’12: Organic cotton innerwear from UV&W

Gunning for a turnover of Rs 6-7 crore by March 2012, UV&W is looking forward to a 50 per cent growth. The company also plans to add 250 stores to its existing 900 MBOs. Talking about the company’s product range, Rajat Misra, Vice President-Marketing and Designing of UV&W says, “Our major product line is T-shirts and thermals for boys, girls,...

Fashion

Green Impact: ‘Eco friendly’ brands all for a cause

Eco-friendly is the buzz word among apparel makers worldwide and also in India. Of course, being eco-friendly has acquired a business sense in retail too. No wonder, top apparel brands like Woodland, Wills Lifestyle, Van Heusen, Benetton, SKNL, et al are betting big on eco-friendly lines to woo the environment-conscious consumer. Arindam Saha,...

Fashion

UV&W: Keeping its commitment for a green Earth

India’s first popular organic cotton clothing brand UV&W is all set to complete its family wear line. It plans to launch a children’s wear range in the coming months, besides introducing a vast range of mercerized cotton polo shirts in bright colors and sweat shirts with the message ‘Respect the insects’. The brand started in 2008, is looking at...