Articles by Florence Julienne
Who's Next January 2026: Navigating a weakened fashion market
Who's Next January 2026, the trade show organised by WSN Développement in Paris dedicated to autumn/winter 2026/2027 ready-to-wear collections, confirms one thing: in a weakened market, brands like Blundstone, Leon & Harper and True Religion know exactly who they are. They use the trade show as a tool for relationship building and business...
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Paris Fashion Week: How to get on the FHCM calendar
Access options depend on a brand's relationship with the Fédération de la Haute Couture et de la Mode (FHCM). Member houses of the FHCM are automatically included in the show schedule. Selected guest houses, however, gain access to the FHCM's show and presentation calendar based on the decisions of the relevant committees. Guest brands must...
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Salon International de la Lingerie: Chantelle, DIM and Wacoal focus on full-cup bras
At the Salon International de la Lingerie (global trade event in Paris for lingerie, loungewear, swimwear, and legwear), part of WSN, FashionUnited interviewed three major market players: Chantelle, DIM and Wacoal. They discussed how they are structuring their collections around the bra, the centrepiece of womenswear lingerie and the main...
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Zalando and Karla Otto named new patrons of ANDAM 2026 awards
The ANDAM 2026 awards welcome two new financial partners: online retailer Zalando and German communications agency Karla Otto. This is a first for the Zalando platform. In addition to its financial support, it will assist designers with digital marketing and distribution. “We are delighted to enter into this partnership with ANDAM and look...
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“We want to invest in French industrial workshops,” Gilles Lasbordes (HModa France)
The Italian industrial group HModa has recently established a structure in France. It includes a showroom, a leather goods workshop, a client reception area and a training facility. Gilles Lasbordes, managing director for France, outlines its ambitions: targeted investments in independent workshops, prototyping at the Aubervilliers premises and...
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French fashion house Loulou de Saison seeks investment to fuel US and Asia growth
In late 2025 or early 2026, Loulou de Saison plans to open up 20 percent of its capital. This move aims to strengthen the company's structure and accelerate its international development, particularly in the US and Asia. It will also support the opening of new boutiques and the development of strategic partnerships. Loulou de Saison is an...
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Vivaia expands its retail network with a second store in France
Following its first store in the Carrousel du Louvre, Paris, footwear brand Vivaia has opened its second French boutique in Westfield mall, Les 4 Temps, La Défense. Vivaia is an independent American footwear brand founded by Michelle Yang in 2020, offering a range of styles including boots, loafers, ballet flats, trainers and sandals. The brand...
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Paris Fashion Week Men's January 2026: What the provisional schedule reveals
The Fédération de la Haute Couture et de la Mode (FHCM) has just released its provisional schedule for Paris Fashion Week Men's January 2026. Paris Fashion Week Men's will take place from January 20 to 25, 2026. It will showcase the autumn/winter 2026/2027 menswear collections. The provisional line-up includes 35 shows and 32 presentations,...
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Future and Louis Vuitton: luxury's recognition of contemporary rap
Rapper Future has been named a “Friend of the House” for luxury brand Louis Vuitton. Future, whose real name is Nayvadius Wilburn, is an American rapper, singer, songwriter and producer. He was born in 1983 in Atlanta, Georgia, US. At the 2025 Met Gala, themed “Superfine: Tailoring Black Style”, Future was dressed in Louis Vuitton. He also...
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Saint Laurent Rive Droite, the brand's cultural concept, launches in China
Saint Laurent Rive Droite, the house's cultural concept store conceived by Anthony Vaccarello, is opening a location in Beijing, China. In the 1960s, Yves Saint-Laurent Rive Gauche democratised luxury with its ready-to-wear line, Saint Laurent Rive Gauche. In 2019, Anthony Vaccarello, the house's artistic director, launched Saint Laurent Rive...
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