Master in Fashion, Licensing & Luxury Management – MIFALL
Course Summary School: Milano Fashion Institute (MFI)
Location: Italy, Milano
Education: Master's Degree
In the master's course, you will learn to:
- Mastering the decision-making strategies and marketing processes of luxury brands.
- Fully understand all business logics and specific industry-based fundamentals: from the core processes, to buying & merchandising and the latest digital communication trends.
- Manage brand positioning and communication by expanding it towards lifestyle and innovation, creatively and consistently, to create an experience beyond the individual product.
- Insightfully know the luxury market, and how to develop strategies around the luxury client: from CRM and omnichannel, to events.
At the end of the Master's course, the profiles will then qualify as juniors such as:
- Junior Brand Manager;
- Merchandiser;
- Buyer;
- CRM Manager;
- Digital Manager;
- Marketing Manager;
- Event Manager.
Key Facts:
- Master: 1st level University Master accredited through Università della Campania Luigi Vanvitelli as formal academic qualifications in accordance with the standards set by the Italian Ministry of Education.
- Duration of the Master: 1 year, 1200 hours
- Selection Process: from March 1st, 2025
- Starting date of lectures: Jan 12, 2026
- Internship: from Oct, 2026
- Language: English
- Location: BY PRESENCE on campus, Milan. Our programs are available in a blended format, combining both in-person and online learning to offer flexibility while maintaining an engaging, hands-on experience.
Discover more here