Over 2.2 million customers purchased over nine million items during the tenth edition of Myntra’s End of Reason Sale (EORS). The fashion e-tailer also acquired 4.8 lakh new customers during the sale held from June 21 to 24, 2019. Myntra’s sales jumped three times during the sale event over a normal […]

Chinese ecommerce giant Alibaba wants more international brands to join its online marketplace Tmall. To accomplish this goal, the company has launched an English-language website named Tmall Global where merchants can apply to join the platform. They will be selected based on product category and quality. […]

Los Angeles-based fast fashion brand Forever 21 has forayed into the Northeastern market by opening a store in Guwahati. The store spread across 11,000 sq ft, offers apparel, footwear, and accessories from the brand. The store brings the latest runway and catwalk trends, straight from Los Angeles, to […]

The Stylease is looking to expand its luxury clothing rental business with an investment of around Rs 1 crore as it aims to grow by 25 percent this year. The Stylease offers a clothing rental service focusing on luxury occasion wear by over 100 brands such as Anju Modi, Mahima Mahajan, Sabyasachi Mukherjee, […]

Ted Baker has launched a new ship from store functionality to enhance its omnichannel order management operations. The British luxury brand teamed up with omnichannel order management specialist OneStock to unify inventory across its estate and deploy new ship from store and express click-and-collect […]

Kewal Kiran Clothing will launch medium sized 2000 to 4000 sq. ft. stores for its menswear and the newly launched women’s wear brand Desi Belle. The aim is to be a one-shop destination for the fashion needs of both men and women. This necessitates medium size store formats for a better display and pleasant […]

Tata Group has been Inditex SAs partner for Zara in India. Now, the country’s largest conglomerate is building its own apparel empire as trend-focused as Zara -- but at half the price. Trent, the retail arm of the Tata Group is building its own apparel chain. The target audience is the trend-conscious […]

After just under two years, Amazon has shut down its social discovery app, Amazon Spark. The app was intended to work as a competitor against Instagram, according to TechCrunch. Amazon Spark was created with the hopes of tapping into the social shopping movement — earlier this year, Instagram announced […]

Kewal Kiran Clothing will open medium sized stores to showcase its menswear brands and the newly launched women’s wear brand Desi Belle. These stores will be 2000 to 4000 sq ft. The company is looking to emerge as a one-shop destination for the fashion needs of both men and women. This necessitates […]

Pinterest has taken one more step towards its goal to become an online shopping space rather than just a place where people can make digital moodboards. The company has announced the expansion of its third-party partner program, launched in 2015, to bring more businesses and services onto the platform […]

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