House of Masaba is on a fast forward retail expansion spree in 2019. The brand opened its first “print stop” flagship store in Kolkata’s Woodburn Park. The store houses the House of Masaba’s recent Ekaya collaborative saree collection and latest resort wear line. The announcement followed opening of […]

Accessory brand Baggit is chalking out expansion plans in Tier III and IV cities across India. As of now, it has 52 exclusive brand outlets and 1,000 multi-brand and large format stores across the country. The 30-year-old brand with an annual revenue of Rs 100 crores and is now aiming for double-digit […]

Aditya Birla’s fabric brand Liva is planning to enter men’s wear and home textiles segments. Currently, it operates only in the women’s apparel segment. Recently, Liva collaborated with FDCI to promote greener, sustainable fashion Liva Eco. This is Birla Cellulose’s enhanced version of Liva fabric made […]

French sporting goods retailer Decathlon which had entered India in 2009, has also become India’s second-largest single-brand retailer after Xiaomi. Decathlon’s revenue was Rs 1,278 crore for 2018. The company made a profit of Rs 33.8 lakhs, the first in India for the retailer since it began operations […]

Kewal Kiran Clothing has acquired women’s brand Desi Belle. This marks Kewal Kiran’s foray into the women’s wear segment. The apparel retailer will focus on Tier II and III cities and increase the number of distributors across India from 125 to 200. The company owns brands Killer Jeans, Lawman Pg3, […]

Wacoal, the premium Japanese lingerie brand that entered India in 2015, targets having 70 exclusive stores over the next three years. As of now, there are 11 stores spread out in Mumbai, Delhi, Pune, Chennai, Bangalore and Kolkata. The brand will foray into 30 Tier I and II cities including Nashik, […]

Prices will drop an average of 10 percent on resale website Vestiaire Collective from tomorrow, April 10, thanks to substantial changes to its commission structure, the company informed today via a press release. The change is part of Vestiaire Collective’s new vision under recently-appointed CEO Max […]

Research and advisory company Gartner is predicting that by 2025, the top 10 global retailers by revenue will leverage contextualised real-time pricing through mobile applications to manage and adjust in-store prices for customers. Robert Hetu, vice president research analyst at Gartner explained in […]

New global research suggests large online fashion retailers get more than a quarter (28 percent) of online orders directly from search and social sites such as Google and Facebook. Nosto, the e-commerce personalisation and retail AI platform analysed 1.19 billion visits to e-commerce sites globally […]

INTERVIEW“On-trend, online, on-the-go”. That’s how Thai fast fashion company Pomelo Fashion defines itself. With weekly new arrivals, the company launched in 2013 by David Jou and Casey Liang bets on a “truly” omnichannel strategy to stand out from competitors like Asos and Zalora. In addition to selling […]

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