When retail loses footfall and relevance, brands must step in
The figures are clear. According to a forecast by the German Retail Federation (HDE), the number of brick and mortar retail stores in Germany will fall below 300,000 in 2026 for the first time since reunification – to around 296,600. At the end of 2015, there were still approximately 372,000. Nearly 80 percent of retailers report in an HDE...
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