Women’s contemporary fashion label Raisin is entering large format store Central in 15 cities across India. Raisin will position itself as a brand that provides modern women contemporary fusion wear that is not only exceptionally comfortable, but also stylish. Launched in 2018 Raisin offers dresses, […]

Arvind Fashions, which sells brands like Arrow, Nautica, Gap and US Polo, plans to focus more on the power brands to boost growth and consolidate business as consumer-focused companies struggle with slowing demand. The company plans to shut down loss-making stores of its value fashion retail brand Unlimited. […]

Superdry is looking to open 65 exclusive outlets in India over the next two years. As of now, the premium British fashion brand has 35 stores and has launched fragrances, body sprays and body + hair washes--which are its global products-- in the country. At least 10 SuperdrySport standalone stores have […]

French lingerie and Beachwear brand Aubade has entered India recently. The brand forayed through the India Intimate Fashion Week (IIFW) Season 3, held in Pune. The company has entered India through IIFW’s business subsidiary ‘Candy Shop’, a brand that helps Premium Indian and International Intimate […]

Bata is planning to open another 500 franchise stores in small towns over the next five years. As of now, the brand has 150 franchise stores. The company has over the past three years pumped in around Rs 260 crores for modernising its manufacturing plants and renovating its retail stores. The company’s […]

Fashion and lifestyle brand Nicobar’s latest collection is inspired by Jodhpur. Men’s wear features round-collared shirts, jackets, and waistcoats as well as kurtas in a range of blue hues with subtle checks and floral prints. The brand’s women’s wear offerings are also inspired by Jodhpur with more […]

Revolve has teamed up with software company Donde to make their product discovery more visual and intuitive with new technology that enables customers to find outfits by simply clicking icons that represent the features they want in an outfit. Donde Search technology was developed to transform the online […]

Rina Dhaka has designed an exclusive, customized maternity line for Apollo Cradle. This is aimed at expectant and new mothers, who are looking for a ready-to-wear range that they can easily slip into and be comfortable in all day long. The line combines functionality and fashion and comfort and features […]

Club Factory aims at onboarding 10,000 sellers in India this year. The plan is to open seller registration to all from August onwards and offer a marketing fee waiver. The strategy is to empower local sellers to help meet the increased demand. The Chinese e-commerce marketplace started operations in […]

Will Amazon give Stitch Fix and Trunk Club a run for their money? The global retailer has added a new way to help consumers shopping for clothing called Personal Shopper. Personal Shopper builds upon Amazon's foray into clothing boxes that began with Prime Wardrobe. While Prime Wardrobe allows subscription […]

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