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Why Inditex didn't choose Paris to launch Lefties in France

By opening the first French store for its low-cost brand Lefties in the new Valvert Croix Blanche centre in Essonne, the Inditex group is implementing a very specific real estate and logistics strategy. This is an analysis of a location choice that moves away from the traditional thoroughfares of central Paris. The announcement of Lefties'...

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Shopping street under the microscope: The secret of Gerard Doustraat in Amsterdam

Anyone familiar with the vibrant neighbourhood of De Pijp in the South of Amsterdam quickly thinks of the Albert Cuyp market, traditional pubs and lively, compact streets. However, those looking for unique shops increasingly find themselves on one particular street: Gerard Doustraat. This is not a run-of-the-mill street with large chains but a...

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