French fashion brand Sandro has opened its first flagship store in the United States in the SoHo neighborhood of New York City. The location is centered on craftsmanship, which reflects the history and evolution of the brand. According to an announcement from the brand, this location will carry an exclusive […]

Masaba Gupta’s festive collection has been launched online. The collection features the brand’s signature whimsical prints with new editions this season such as the Emerald Jungle Print inspired by the Pir Ghazi of Bengal’s Mughal illustration. The print features on lehengas and saris and has a deep […]

Having established itself as a marquee player in the men's wear category, branded apparel and retailing major Arvind Fashions is looking for a more diversified portfolio. It is expecting the product portfolio to shift to 50:50 between men’s wear and other segments. Three years back the ratio of men’s […]

Mustard Fashion has opened three stores in North India. With new launches, the brand now has 30 stores in 14 cities across India. By the end of 2020, the plan is to open 20 new stores taking the tally to 50 stores nationwide. The brand’s stores are clean, fuss-free, effortless to browse, equipped with […]

Fashion apparel brand Cantabil is moving away from discounts. The brand wants to change the perception that it is a deep discounting brand and will offer normal discounts the same way any other brand offers. Cantabil is known for offering discounts up to 80 per cent. Now it gives a maximum discount […]

Chinese e-tailer Club Factory plans to attract sellers with zero per cent commission strategy as aims to be among the top three e-com players in India. The company also plans to ramp up its investments to meet higher consumer demands. Last month, the company announced a new scale-up strategy with plans […]

E-commerce brand Turn Black sells only black clothing. The aim is to de-stigmatise the color in Indian fashion. From sketch to prototype to final product, Turn Black crafts its pieces with the same approach as the world’s design houses. A shopping destination for the busy, dynamic woman, it creates […]

Tablez is bringing the Chinese lifestyle brand Yoyoso to India. The first two outlets will open in Bangalore soon. Tablez will roll out five stores back-to-back in Bangalore, Mangalore and Ghaziabad followed by Pune. The plan is to open 10 operational stores by the end of 2019 and add 100 stores in […]

As the resale market continues to grow, fashion resale company Vestiaire Collective—which provides a platform for its members to list and sell clothes to potential buyers—is introducing a new option for its customers, which will allow them to buy products directly from approved vendors. As a result, […]

After a high level of anticipation, along with an ample amount of controversy over its original name, Kimono—and a brand rename—Kim Kardashian’s Skims has officially launched online with a new website: The site officially launches at 9AM PST on Sept. 10, but customers eager to add these pieces […]

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