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Maison Margiela's numeric trademark is rejected by EUIPO

Maison Margiela, the luxury label recognisable by its discreet four garment label stitches and its numeric logo, has seen the sequence of its numbers 0 to 23 as a trademark rejected by the European Union Intellectual Property Office (EUIPO). The EUIPO’s decision clarifies that a pattern, whether numerical or otherwise, must be capable of...