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Fashion

Excalibur banking on festive sales to boost brand

“Festive season is the biggest for formal shirts and we expect to double the sales during of Excalibur brand this time,” opines Amarbir Gandhi, Brand Head, Arvind Brands. There are targeting Rs 80 crores for the brand in the next 2-3 years pushing it up from the current Rs 50 crores. Elaborating on the company’s plans, Gandhi says, “Currently,...

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