handloom news and archive

Handloom becomes trendy as more designers adapt it

The handloom sector in India is on revival mode and designers are chipping in along with entrepreneurs, and NGOs. Handloom is the flavor of the season and many designers have realised this and are working with weavers, paying them well, helping with designs to reach national and international levels. Niche stores are getting attracted by the...

Fashion

PM launches ‘India Handloom’ brand, calls for reinvention

Announcing August 7 as the National Handloom Day in Chennai, Prime Minister Narendra Modi said handlooms could be made a fashion trend by bringing new designs and colour schemes, and constantly evolving and innovating. “People, especially women, wear handloom clothes on social occasions, like marriages, and major festivals. We need to popularize...