Indianroots.com news and archive

Online firms add designer stores to boost sales

The ecom bug has bit the designer fraternity with new and established designers launching their lines online through own website or third-party platforms. In fact, top ecom sites like Amazon, Myntra, Snapdeal, Indianroots and FashionAndYou have tied-up with as many as 150 designers. They are a mix of new and established designers who now sell...

Retail

Indianroots.com partners with handloom brand Banka Silk

Indianroots.com has partnered with Banka Silk, a handloom brand from Bihar that is working towards the upliftment of artisans of Banka district. Incepted in 2013, leading online platform Indianroots.com, is now offering ethnic and handcrafted designer wear aims to race ahead of its peers to get hold of the top slot over the next two years. At...

Apparel

Indianroots.com reports Rs 3.37 cr losses

NDTV’s e-commerce business (Indianroots.com) has reported revenues of Rs 52 lakh in its first operational quarter ended September 30, 2013 (Q2-FY14). It has reported a loss before tax of Rs 3.37 crore, up from Rs 1.33 crore in the previous quarter. Indianroots.com currently focuses on Indian ethnic wear and claims to offer 16,000 products from...

Apparel

Indianroots, NDTV’s e-platform launched

Television network NDTV has unveiled its e-commerce platform Indianroots.com, offering ethnic wear. Earlier this year, the company also roped in FashionandYou Co-Founder Rahul Narvekar to lead Indiaroots’ business. The newly launched e-platform offers ethnic wear range of 80 designers such as Anita Dongre, Krsna Mehta, Karieshma Sarnaa, Malini...