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Prévu founder Jake Hall passes away, tributes roll in

Jake Hall, the founder of menswear brand Prévu Studio and former The Only Way is Essex (Towie) star, has passed away aged 35. According to media reports, Hall died in a holiday villa in Majorca after “a tragic accident” that led to fatal head injuries. Hall first garnered acclaim when joining the Towie cast in 2015. The same year he launched Pré...

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Business

Frasers in running to buy back Prévu from administration

Prévu Studio, a London-based brand that was acquired by Frasers Group from JD Sports last year, has entered administration as of March. Frasers Group, formerly known as Sports Direct International, is the front runner to buy it back. The Gazette, a publication of record, reported that Michael Lennon and Benjamin Wiles of Kroll Advisory were...

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