Fashion
Content-inspired T-shirts a hit with Indian consumers
Keeping the interest of Indian consumers in merchandise inspired by TV series or films in mind, T-shirt designers are creating tees with all kinds of popular contents. These range from TV shows to games and books. Domestic brands like LazyNinja, Olyfant, Redwolf, Bombay Trooper and VoxPop are taking advantage by offering T-shirts based on the...
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