Magdalena Schaffrin news and archive

Here's what Berlin's new fashion hub will look like

Berlin's fashion hub is taking shape. Two years ago, the German capital announced its intention to promote innovative and more sustainable fashion with a new online centre. This is how the institution with the official name “Vorn - The Berlin Fashion Hub” will look. For a few weeks, the presence of the fashion hub can be found online. Those who...

Fashion |INTERVIEW Featured

Magdalena Schaffrin: "The new concept of quality includes sustainability"

Magdalena Schaffrin is one of Germany's most important sustainability agents. In 2009, she founded the Green Showroom together with Jana Keller, which presented sustainable fashion at Berlin Fashion Week. This year, the Neonyt trade fair, which Schaffrin is the creative director of, took place for the first time under the umbrella of Messe...