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Retail

Moustache to focus on ‘M’ brand for women

Men’s wear brand Moustache, has decided increase focus on ‘M’ brand, the women’s wear label under its umbrella. “M brand is a separate identity and now we will focus a lot more on M. The women’s market is very big and we are among the top three women’s wear brands in Lulus. We do denims for women in M brand,” explains Pratik Agarwal, Director,...

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Fashion

Moustache’s aims to be in top 10 global denim brands

One of the most popular denim brands of Eastern India, Moustache now wants to get a bigger foothold in the ladies’ denim space with ‘M-Brand’. M-Brand was launched last year. The company also wants to be counted among the 10 best admired denim brands globally. “Our marketing strategy is to reach customers through EBOs, MBOs, and LFS. At present...

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