Parley news and archive

Video: Adidas x Parley A Mission For Our Oceans

In this video, Adidas has released its second episode of A Mission for our Oceans, in collaboration with Parley. Watch the video below. Video: Adidas via YouTube Photo credit: Image: Adidas via YouTube

Fashion Featured

How Adidas plans to end the global plastic crisis

Humanity's advances are built around materials that themselves define clearly circumscribed historical periods. The Bronze Age, which succeeded the Stone Age, was an important stage in the evolution of European societies, both social and technological, allowing metallurgy to flourish. The same is true of the Iron Age: by increasing agricultural...

Fashion

Adidas pledges to make more shoes using recycled plastic waste in 2019

It looks like reducing plastic waste is the cause closest to Adidas’ heart. The sportswear brand announced ambitious plans to increase the production of shoes containing recycled plastic waste from five million pairs in 2018 to eleven million pairs in 2019. Such growth will be possible thanks to a collaboration with Parley for the Oceans, the...

Business|IN DEPTH Featured

Adidas’ latest decision could influence entire fashion industry

German sporting goods firm Adidas AG recently announced its decision to use only recycled plastics by 2024 for shoes and clothing. This initiative could be the first step for the entire fashion industry to work together to solve ecological problems, says Alexandra Kaloschina, founder of the Russian textile company Solstudio Textile Group. Adidas...