Pas Normal Studios news and archive

Pas Normal Studios: ‘Cycling is and will remain our main focus’

Pas Normal Studios (French for ‘not normal’) is a Danish cycling brand focused on ambitious cyclists. With its minimalist design, it is currently one of the most sought-after brands in the segment. The brand is currently opening stores from Munich to Beijing and collaborating with established brands like the hyped outdoor brand Salomon. Its...

Fashion

Pas Normal Studios and Salomon launch SS26 crossover collection

Pas Normal Studios and French outdoor brand Salomon are launching a joint crossover collection for the spring/summer 2026 season. The line combines the technical cycling DNA and design codes of Pas Normal Studios' experimental T.K.O. line with Salomon's performance expertise, the Danish cycling label announced on Monday. At the heart of the...