Pat McGrath news and archive

Louis Vuitton's beauty brand has officially launched

Louis Vuitton’s move into luxury beauty has been widely anticipated after five years in the making. For fashion houses of such scale, beauty is often a natural extension, offering both a new revenue stream and a way to expand brand reach. With La Beauté, the company is extending its core themes of travel, craftsmanship and design into the...

Fashion |Beauty

Louis Vuitton taps Pat McGrath to lead its debut beauty line

French luxury fashion house Louis Vuitton is launching into beauty and has tapped acclaimed British make-up artist Pat McGrath as its first creative director of cosmetics. In a statement, Louis Vuitton said that ‘La Beauté Louis Vuitton’ was an “exciting venture” for the fashion house and would expand its vision “rooted in the spirit of travel...

People

Rei Kawakubo honoured during London Design Festival

Rei Kawakubo has been honoured at the London Design Festival with the 2024 Lifetime Achievement Medal, an achievement recognising the Japanese designer for her “significant and fundamental contributions to the design industry” throughout her career. Alongside three other medal recipients, she was selected by a panel of designers, industry...

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Retail

Pat McGrath Labs teaming up with Google on an AR pop-up

Beauty brand Pat McGrath Labs is teaming up with Google for a three-day ‘The Art of Beauty’ augmented reality (AR) pop-up experience in New York. The pop-up will be located at 101 7th Avenue, New York and will run from October 20 to 22 to educate visitors on new ways to shop for beauty products and get “a glimpse into the world of Pat McGrath”...

Fashion

Supreme collaborates with Pat Mcgrath on new lipstick

Supreme is teaming up with iconic British makeup artist Pat Mcgrath to launch a new lipstick as part of the streetwear brand's upcoming AW20 collection. This will be the first beauty collaboration Supreme has been a part of. The colour of the lipstick is bright red - or 'Supreme' shade - and has been created by the Pat McGrath Lab to formulate...