Reliance Brand news and archive

Hunkemöller to enter India through Reliance Brands

Reliance Brands, an arm of Reliance Industries has signed a long-term franchise agreement with 130-year-old Dutch lingerie maker Hunkemöller International, which will enter India by March next year. The company aims to launch 20 Hunkemöller single-brand stores in India in the first five-years. Lingerie is the latest addition to the portfolio of...

Fashion

Global luxury brands rethink Indian JVs

Some global luxury retailers operating in India are again scouting for new partners as their existing tie-ups have failed to meet expectations in the sub-continent. Perhaps one reason could be due to the existing foreign direct investment (FDI) regulations which allow only 51 per cent stake in single-brand retail. In fact, many luxury brands...