RewardStyle news and archive

RewardStyle and LikeToKnow.it shopping app rebrand

RewardStyle the influencer content monetisation technology platform and its LikeToKnow.it shopping app are rebranding to become LTK to unify its two brands for “consistency and simplicity” ahead of its global expansion in H2. The move will see RewardStyle, the content monetisation technology for influencers, and the shopping app, LikeToKnow.it...

Retail

Liketoknow.it expands into video shopping

Influencer-driven shopping app Liketoknow.it is expanding into video shopping. The new feature means videos will be visible in consumers’ 'following feeds', on influencers’ profiles, categorized within discovery sections of the app, and indexed in search. Additionally, shopping video performance data and analytics will be available immediately...

Retail

Liketoknow.it launches shoppable YouTube channel

Influencer shopping app Liketoknow.it is launching a YouTube channel about fashion and beauty. Weekly shoppable videos will be produced in partnership with influencers like Aimee Song, Zoella, Desi Perkins, Samantha Maria, and Alexandrea Garza. "> “In 2021, it’s estimated that 82 percent of Internet traffic will be video, so it’s not only...

People

RewardStyle bolsters talent to accelerate “high growth” phase

RewardStyle, the global influencer marketing company behind LiketoKnow.it, the influencer-driven shopping app, has named nine new executives including a chief financial officer and chief revenue officer, as it looks to accelerate what it is calling its “high growth” phase of global retail and marketing innovation. The influencer platform has...