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Björn Borg’s European footwear licensee enters into restructuring

Björn Borg’s footwear licence partner Serve&Volley, subsidiary of Unlimited Footwear Group, has initiated restructuring proceedings in the Netherlands. Serve&Volley is responsible for design and distribution of Björn Borg shoes in Europe, except Sweden, Finland and Denmark. Commenting on the development, Björn Borg CEO Henrik Bunge said: “We had...

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