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Fashion

Sheertex’ subsidiary launches fast drying swimsuit using patented technology

Hosiery brand Sheertex launched its first swimsuit under its subsidiary ‘Watertex’, which can be wiped dry with a towel. Sheertex, which is known for its patented rip-resistant tights, promises “the smoothest transition from water to land in swimwear” with a suit that dries in half the time compared to conventional swimwear and retains 60...

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Business |BACKGROUND Featured

Bye bye, tights that run and sag: new brands aim to disrupt the hosiery market

Tights have been a part of our wardrobe for centuries. They started as a men’s affair, but became a womenswear staple when hemlines started rising around the 1920s. Nylon and Lycra, invented by DuPont in the 1940s and 1950s respectively, contributed to make tights even more popular by conferring strength, elasticity and sheer to the garment....

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