Sketchers news and archive

Skechers hopes to make a dent in the Indian market

American sneaker brand Skechers is optimistic about the Indian market which has 700 MBOs and 35 exclusive stores across 40 cities. This confidence comes from its success elsewhere in the world. In Europe, it has more than doubled sales while China is expected to make 350 -400 million dollars (Rs 2,310 to Rs 2,647 crores) by next year. So, for a...

Apparel

Global shoe brands eye India

India’s footwear market is growing at the rate of 12 per cent annually. Apart from the top four international brands Reebok, Adidas, Nike and Puma, smaller global players like Lotto Sports Italia, Vans, Sketchers, Crocs, Clarks et al are looking to increase their footprint. Several foreign brands are relying on channel partners that have a...