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University of Maryland and Under Armour extend partnership by 12 years

Under Armour has reaffirmed its commitment to a long-term partnership with the University of Maryland, announcing that it has extended the duo’s agreement for an additional 12 years through to 2036. Maryland and Under Armour first established their relationship at the beginning of the sportswear brand’s lifespan after its founder, Kevin Plank,...

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Fashion |In Pictures Featured

A summer of sports kicks off with Euro 2024, here are the campaigns to know

This summer is set to be one of the books in the world of sports, with the Paris Olympics on the horizon and UEFA Euro 2024 kicking off today in Germany. As such, there has been an influx of football-related campaigns from both sportswear brands and fashion retailers alike, celebrating the highly anticipated European tournament, with many of the...

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