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Fashion

Blue Tonic: To unveil premium shirts range

Recording good year-on-year growth for its brand Blue Tonic, Topsons Blue the makers of the brand is planning slow, yet steady retail expansion. The company is looking at increasing its product range by introducing a premium shirts collection. “To continuously evolve and adapt has definitely been a challenge,”opines Rajesh Sunder Ghanshani, MD,...

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Fashion

Blue Tonic eyes aggressive retail growth pan India

Casual shirt brand for men Blue Tonic from 50-year-old Topsons is eyeing 50 per cent annual growth on the back of domestic retail expansion and youth oriented collections. As Rajesh Sunder Ghanshani, MD, Topsons explains, “I want to make a young casual wear brand that every Indian loves to wear. We have our own four stores in Mumbai. These are...

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