99labels infusing funds for growth

99labels.com, the fashion retail portal, is raising funds. The portal gives members an opportunity to

buy fashion wear, accessories, lifestyle products, sportswear and gear, electronics and even furniture at up to 70 per cent below label prices. It has partnered with various national and international brands to sell their products to its members. It claims to have already sold products of Indian designer wear brands such as Ashish Soni, Satya Paul and Rocky S.

The site has numerous built-in features which address the touch and feel aspect. It offers a huge style range and if one is not satisfied, they have an easy return policy. It also offers a cash-on-delivery option if people don’t want to use credit cards. Membership to 99labels.com is by invitation only and the website offers payment options like cash on delivery, internet banking and credit card. Each sale lasts for about three to five days and the company claims to deliver the sold products worldwide within three days of the purchase. There has been a rash of online fashion retail websites that have been launched in India in the last couple of years.