Aviraté logs on to online platform

Aviraté, the international high-street fashion brand for women known for offering

high fashion and quality merchandise has announced the launch of its online store Aviratefashion.in. The website will host a wide variety of dresses, tops, skirts, lingerie, accessories, bags and footwear making it the one stop destination. The brand will provide free delivery on orders above Rs 1,000 within 7-10 working days anywhere in India. To further highlight the arrival of the e-commerce platform, Aviraté will offer online shopping of the latest Fall/Winter ’13 collection. The collection emphasizes on the concept of bringing functionality to clothing with colour blocking, laser cuts and origami details in this collection.

Aviraté’s designs include multicolour graphic prints and colour blocked maxis. The fabrics utilized to portray the look range from soft chiffons to matte jersey, CDC and stretch cotton. The collection comprises of bright highlights and saturated hues. Aviraté is an international high street fashion brand for women. It offers over 300 styles of dresses.