Bombay Shirt Company unveils women's line by StyleCracker

Known for its custom-made shirts for men, Bombay Shirt Company has unveiled a

women’s collection designed by StyleCracker, an online personal styling platform. The debut capsule collection for women includes a range of shirts with colourful checks, stripes, and contrasting collars and cuffs.

Customers can customise the shirts as per the fabric of their choice and style - cuff, collars, buttons, pockets, darts, pleats, and colours. The range is available in colours ranging from blue, pink and green to classic black and white, in soft fabrics and fine textures of cotton and linen.

While e-commerce platform Bombay Shirt Company was launched just two years ago, now it has started taking up a lot of offline work that includes a traveling tailor concept, where tailoring expert is sent to a client’s house to take measurements, show fabrics and so on. It has a pop-up store that keeps going from one place to the other. Expansion through MBOs and in the international markets is also on the agenda.

The company gets orders from all over the world through its website for the men’s wear range. It has also introduced a traveling kiosk in Mumbai and plans to take the concept to other cities as well. It gets orders from Delhi, Kolkata, Chennai and Bangalore.