Cerise creates ripples in India

Chennai-based women’s western wear brand Cerise, promoted by Fairway Unlimited has

created a buzz with their exclusive and wide product range. The brand is trying to capture the growing demand for women’s western wear in the country. Fairway Unlimited is a part of Fairway Group, an export company which for the last 15 years has believed in combining fashion and functionality. The company’s products are available in leading retail stores pro shops and resorts in the US and Canada.

Under the Cerise brand, Fairway Unlimited manufactures tops, tunics and dresses for the fashion forward woman. The in-house design studio helps in churning out modern, urbane yet comfortable clothing for women. It also has a capacity of sourcing 1.5 million garments per year.

Cerise launched in India in 2010 understands that looking good is a continuous phenomenon for women. So they are always on their toes to provide the most flattering styles in western wear. The brand represents fashion, quality and value, presenting the latest styles for work, weekend-wear and everything in between.