Couponing site Flipit enters India

After launching its operations in six European countries, couponing site Flipit has

now entered the Asian markets with the launch of its website in India. Similar to other online couponing sites, Flipit partners with online retailers and offers discounts on various products. The platform will soon start its offerings in all major Asian markets.

In India, Flipit has already partnered with companies like MakeMyTrip, Yebhi, Firstcry, Shopclues and chains such as Domino's Pizza. The portal currently offers around 1,100 working coupons. Flipit will be working with freelancers in India. It currently has a 10 member team. As 50 percent of the technical work of Flipit (the entire website) was outsourced to India, that’s another reason which urged Flipit to launch in the country.

Flipit will be monetizing through affiliate and performance-based marketing because they are not looking at short-term profits. The company believes that the its broader e-commerce experience will help them to expand their reach and drive in traffic and new e-shoppers.

Recently, UK-based Cashkaro, offering cash-back for some e-shopping deals has also expanded its operations in India. In India, Flipit will be competing with other couponing sites like Couponation, Couponhut, mycouponcodesindia and more.