Duke launches active wear collection

Duke has unveiled an active wear collection 2012-13.

It has the latest range of yoga, fitness, leisure and comfortable sleep wear for the new season. The collection is inspired by the defining trends of international sports fashion with latest and elegant styles and international designs. Natural fabrics have been used which are thinner, with a softer feel on the skin in fresh, vibrant colours.

Duke Fashions has brought home a veritable showcase of classy flamboyance and casual designer wear for the young at heart. Active wear collection is ideal for all kinds of leisure, casual and sporting activity. On offer are Duke’s sports and relax wear like tracksuits, jogging suits, lowers and lounge wear.

Four decade-old, Ludhiana based Duke Fashions is the number one selling T-shirts brand in India as revealed by an ORG-MARG survey. Recently the brand was conferred the President’s award for excellence in innovation and manufacturing quality readymade garments. With the help of its exhaustive advertising and promotional campaign, the company has entered the markets of UAE, Sri Lanka, Nepal, Bangladesh and Jeddah.

Its future plans include: foraying into sportswear segment, expanding of retail network and exploring new export markets.