Indian designers make a mark globall
By FashionUnited
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International icons like Lady Gaga, Britney Spears and Katy
Perry were greatly influenced by Indian fashion and the entire 2011 has been the year for Indian fashion designers and they still continue to create a niche globally. Indian fashion is entering hi-profile international fashion events and stores are creating a buzz among the celeb fashion lovers. No wonder the number of fashion weeks in India is growing many-fold attracting buyers from around the world. As designer Suneet Verma says that India as a whole is becoming the place to invest in. He was roped in by American luxury brand Judith Leiber to design their international collection in 2009 and continues to create an Indianised line for the brand.
The fashion capitals of the world London, Paris, Milan and New York are taking notice of this positive change. When Manish Arora was roped in as creative-artistic director for Spanish brand Paco Rabanne in February, it added a feather to Indian fashion fraternity. Later, Lady Gaga walked in his Paco Rabanne design to collect her trophy at the MTV European Music Awards.
And his creation, a psychedelic skin tight outfit was worn by supermodel Heidi Klum for a TV show in July and Mischa Barton endorsed Ritu Kumar’s ankle length flared dress with dorri work from her prêt line. Actor Naomi Harris flaunted a dress by Mumbai-based Falguni and Shane Peacock and later an array of stars -- Fergie, Rihanna, Katy Perry, Madonna, Britney Spears, Jennifer Lopez, Cheryl Cole and Kelly Rowland -- dazzled in their outfits. Closer home turf, Indian designers Tarun Tahiliani and Rocky S designed for Lady Gaga and socialite Paris Hilton during their visit to India.
Indian designs inspired by the age-old tradition and diverse culture depict the bright and colourful glory of India history. And these inspired designs are creating a great impact on the world of fashion.
Falguni and Shane Peacock
Manish Arora
Suneet Verma