Indian Terrain opens 6th store in Hyderabad

Indian Terrain, one of the leading men's apparel brands in the country, has launched its first store in Kukatpally, Hyderabad. This

is the brand's 6th EBO in Hyderabad. Located in the Forum Sujana Mall, this 600 square foot store houses a collection consisting of poplin shirts, vintage mélange shirts, Henleys, wrinkle-free chinos, and vintage khakis.

Indian Terrain, an authentic sportswear brand, firmly believes that simplicity is luxury. Working on this principle, the company has been creating apparel that’s stylish yet comfortable, and can be worn to both work and play. Focusing on the core brand strengths and consumer dynamics, the brand is working on its retail and communication strategy to establish strong presence across the country.

Indian Terrain Fashions offers a complete range of casual wear and sportswear. Having opened its first store in September 2000, the company was listed in 2011, following a demerger from its parent company. The range of men's apparel includes shirts, trousers, T-shirts, shorts, mufflers, knitwear, jackets, denim, boxers, and socks. With a turnover of over Rs 250 crores, the company today retails across the country through more than 700 MBOs, 130 large formats, over 100 EBOs along with online stores.