Jabong partners Dhoom 3 for apparel line

Jabong.com, the online fashion shopping portal has associated with Bollywood’s most awaited film of the year Dhoom 3

 to retail a collection inspired by the movie. This is Jabong’s third association with Bollywood, the first being with Ye Jawaani Hai Deewani and second Bhaag Milkha Bhaag.

Stylized action sequence, complicated stunts and stylish outfits -- the collection is an amalgamation of these three USPs of the movie. The collection offers a range of interesting products like sporty backpacks, stylish sling bags and tote bags, caps, hats, bandana, wrist band, head band, pendants and rings inspired by the movie.

Speaking about the collection, Arun Chandra Mohan, Founder & Managing Director, Jabong.com says, “We believe that Bollywood is an inspiration for our young customers and youth today emulate what the stars wear. Dhoom 3 has been one of the most awaited movies of the year and we hope to see maximum number of people buying the products inspired by it.”