Juicy Couture to make a debut in India

California’s fashion brand Juicy Couture is all set to open its first Indian store in 2015. Its parent company Authentic Brands Group

has signed a franchise agreement with Reliance Brands to open 20 Juicy Couture stores across the country over the next five years.

Juicy Couture has approximately 200 stores in around 60 countries throughout North America, Europe, Asia, Latin America, Africa and the Middle East. Juicy Couture is a contemporary casual wear and dress clothing seller based in Arleta, Los Angeles, California founded by Pamela Skaist-Levy and Gela Nash-Taylor in 1997. It was later purchased by the Liz Claiborne fashion company, and Juicy Couture has turned into a global seller with their signature velour tracksuits and other fashions that span everything from clothing, handbags, shoes, intimates, swimwear, fragrance, accessories, sunglasses, yoga and babywear.

On the other hand, other leading global brands such as H&M, GAP and The Children’s Place have set their eyes on 2015 to launch their respective stores in the country.