Kareena Kapoor to design signature 'Bebo' denim line

Bollywood star Kareena Kapoor has been approached to design

a signature denim collection that will be called ‘Bebo’ for an international couture brand. Keeping her popularity as a fashionista through Bollywood films and brand endorsement deals in mind, the international couture brand approached her to design a signature line of denims.

The diva will have her signature denim line in some of the biggest stores abroad, says a press release. “Kareena was approached by the brand as her appearances have impressed several people. Whenever Kareena has associated herself with a fashion or health initiative it has always gone to be very successful. Apart from that she is always impeccably dressed and has international appeal, qualities that the brand is looking for,” a source added in the statement. Kareena lends her face and name to 22 brands.