Lamborghini launches branded merchandise in India

Italian super-luxury car maker Automobili Lamborghini

has introduced its exclusive range of branded merchandise in the Indian market. With the growing interest in Lamborghini brand in India, the car maker is making the most of it by launching its merchandise range. It may be recalled that the Automobili Lamborghini fashion collection was formally launched in 1999.

The brand plans to retail its merchandise like apparels for men, women and children in India. Also in its product range are leather goods, accessories, pieces of jewellery, electronic items, travel bags, fountain pens and scale models of Lamborghini cars that it plans to sell in India, a company release says. Collezione Automobili Lamborghini will be sold through authorised Lamborghini dealers in Mumbai and Delhi.

First introduced in 1999, the Automobili Lamborghini is popular among auto aficionados across the world. With the introduction of its exclusive brand merchandise in India, Lamborghini is seeking to tap the luxury auto market.