Nargis Fakhri, Van Heusen Woman’s new face

Bollywood star and model, Nargis Fakhri is the new brand

ambassador of women’s wear brand Van Heusen Woman. The New York-based super model recently made her Bollywood debut with the movie Rockstar opposite Ranbir Kapoor. She was also a part of a popular TV show ‘America’s Next Top Model’. The Van Heusen women’s brand that has seen a lot of demand and growth in India now wants to widen its base and focus on the growing number of women turning to western wear. The beauty and elegance of the new Bollywood diva gel well with the brand’s identity which is looking at capturing the aspirations of the young women audience.

In her first campaign for the brand, Nargis Fakhri will feature in a stunning range of dresses from Van Heusen’s autumn/winter collection. Shot by internationally acclaimed photographer Justin Polkey, the campaign sees Fakhri in a whole new avatar. In an array of dresses, in lace sheath, stripes, animal prints, florals, paired with unlined blazers, parka jackets, suede coats, offset by oversized belts and maxi envelope clutches, the campaign promises to attract its target customers.