Pantaloon joins hand with Payback

Pantaloons, one of the largest fashion retailers in India has joined hands with Payback,

India’s multi-partner loyalty program. Now Pantaloons Green card will become Payback Green card, rewarding Pantaloons customers with Payback points as well as discounts. Customers will now earn four Payback points on every Rs 100 spent and Payback members will also enjoy exclusive privileges at each Pantaloons stores. As a part of a special launch offer, customers can get 10 per cent points back on redemption. Customers, who redeem 8,000 or more points, are rewarded with a 20 per cent point back.

Payback is India’s first multi-partner loyalty program that presents many advantages over the traditional, stand-alone customer loyalty schemes restricted to one brand or company only. The power of Payback stems from pooling loyalty benefits from many attractive partners and such a program packages customer benefits into a single customer loyalty program.

Future Group and Payback India have been strategically associated since August, 2011 and Pantaloons is the latest partner to join the loyalty program.