Shane and Falguni Peacock to open first exclusive store in LA

Acclaimed designer duo, Shane and Falguni Peacock are set to strengthen their global

presence by opening their first EBO in Los Angeles. Besides LA other places where they want to open a shop is Madison Avenue in New York. Designing for international celebs like Lady Gaga, Rihanna, Jennifer Lopez, Paris Hilton, Katy Perry and Fergie, Shane and Falguni Peacock are popular in the international fashion circuit.

Back home, with their standalone stores in Delhi and Mumbai and retail points in the UAE, US and Europe, the duo is always immersed in work. While their sheer outfits are a rage abroad, for their Indian audiences, the duo has attached a skin-coloured lining to them, so that they become viable for the Indian market.

In fact, an increasing number of celebrities are taking a fascination for clothes designed by Indian designers. Last year, Oprah Winfrey, got master couturier Tarun Tahiliani to create a sari for her. Burlesque star Dita Von Teese made her maiden appearance in India at New Delhi’s The Leela Palace in a figure hugging black lace sari designed by Shivan and Narresh. Then Judi Dench wore her favourite designer duo, Abu-Sandeep’s creation to last year’s London Evening Standard Theatre Awards.

And when British supermodel Naomi Campbell decided to throw a traditional Indian party for her former billionaire boyfriend, Vladimir Doronin’s 50th birthday in Jodhpur’s Mehrangarh Fort celebrating the ‘Royal India’ theme, she wore two Manish Malhotra creations. She was joined by her close friends, Kate Moss, Demi Moore and Karolina Kurkova, all three dazzling in ethnic Indian dresses styled by the designer. Last but not the least, it was Paris Hilton who opened the show for Falguni and Shane at the Indian Resort Fashion Week 2012, wearing a glittering gown reflecting colours of the sea and also at the Canne’s.